Rumor Has It: Apple to Refresh MacBook
AppleInsider’s Kasper Jade today reports that Apple has new plans for its workhorse laptop, the MacBook. This will be the first time since the product’s launch in 2006 that the company’s entry-level Mac has received a complete design update.
The MacBook is the best-selling computer in the history of the company. It introduced many of the features we take for granted in today’s high-end MacBook Pro machines. The MagSafe connector and latchless lids might be expected of Apple’s laptops these days, but they originally debuted in the diminutive MacBooks more than three years ago.
The report claims that the MacBooks were slated to be discontinued, but that at a redesign the company will “solidify them at the base of the Mac maker’s notebook offerings for the foreseeable future.”
There is no news as to what the redesigned MacBook might look like, but if Apple is to position the machine as a low-cost, entry-level device while keeping it distinct enough from its 13-inch MacBook Pro cousin, it seems unlikely it will be made using the same unibody extrusion process.
A carbon fiber composite would make sense, given this 2006 patent application filed by Apple. It describes a method for producing a carbon fiber composite used as an exterior shell for electronic devices. Of particular note is mention of a “scrim” layer designed to improve the cosmetic finish of the material.
Furthermore, there was talk last year of Apple planning to replace at least part of the MacBook Air’s aircraft-grade aluminum body — specifically, the bottom cover — with the tough-but-light carbon fiber material. While the latest updates to the Air continue to use an all-aluminum body, it is conceivable the carbon fiber plans will see the light of day in the new MacBook.
As for the refreshed internals, there’s only speculation, guided by the assumption Apple will want to position the new MacBook as an affordable (read “cheap”) machine:
Apple is expected to achieve these markdowns through largely existing tactics, such as using lower-end components and previous-generation Core 2 Duo chips and architectures from Intel Corp. Battery life should receive a boost from cutting-edge technology that recently found its way into the company’s other notebook offerings, while high-end legacy features like FireWire connectivity are likely to be sacrificed in the tradeoff.
[Apple] toyed with the prospect of throwing an Intel Atom processor into the existing white MacBook enclosure as [an] interim solution aimed at delivering a low-cost Mac portable for those consumers eying a Mac but hit hard by the recession.
Interestingly, Jade explains that this idea was dropped earlier in the year right around the time when Apple “solidified the forthcoming Newton web tablet for a first-quarter 2010 rollout”.
If Apple prices the new MacBook around the same $999 mark as the current machine — which it most probably will — what will that mean for the price of the tablet? Whatever the outcome, it sounds as though Apple has a clearly defined product/feature differentiation in mind for these devices, despite their similar price points.
It’s all just speculation, of course. But it’s nice to see that Apple is potentially breathing new life into an old and trusted friend.
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Learn Aperture Without One to One
When Apple changed its One to One policy, I had no idea it would eventually affect me personally. As a consumer who recently upgraded to a high-end digital camera, I am also looking to upgrade my digital photo editing and organizing software.
Naturally, as a contributor to this blog, my first thought was to upgrade from iPhoto to Aperture. The problem is, where do I turn to learn how to use all of Aperture’s features? The One to One program would be perfect for me, but that’s no longer an option unless I purchase a new computer from Apple.
For those of you who may have forgotten, the old One to One program cost $99 and included weekly one hour (read: one academic hour, which actually means 50 minutes) sessions for an entire year. Customers could learn about a wide variety of topics, from how to use a Mac, to uploading photos to MobileMe, to editing images in Aperture.
In order to provide an alternative for those like me who’ve been hung out to dry, I’ve done my best gathering resources for people who like a little guidance when learning new software. Fortunately, Aperture is designed so that newcomers can easily figure out how to import photos from a memory card and organize them into projects, but anything more advanced may require additional patience and resources.
- Apple tutorials podcast
- Quick Tips with Richard Harrington podcast
- Apple’s Aperture forum
- Apple’s Exploring Aperture book
- Amazon’s Aperture 4+ star books
- Retail workshops – Don’t expect much unless you live close to a major store. Those in Northern California have two options: San Francisco and Corte Madera.
Let us know about any other good resources you’ve come across for learning Aperture.
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Could a Dockable iPhone Be a Better Netbook?
PowerBook Duo: A hint of things to come?
PC Mag’s Sascha Segan posed an intriguing question the other day: “If you put a smartphone in a dock, it could replace a netbook. So why hasn’t anyone succeeded at doing that?”
Good question.
Now that I’ve been thinking about it, the idea of a dock into which you could pop an iPhone or an iPod touch, thereby quickly connecting it to a decent-sized external display, keyboard and mouse, some USB ports, Ethernet, and maybe an SD Card slot, you would have, if not best of both worlds, at least an attractive hybrid.
A dockable smartphone/Internet computer would no doubt cost more than a PC netbook, but it could also be much more versatile, and arguably a better overall value.
Indeed, external input device support over Bluetooth alone would make handhelds much more appealing to me. As Segan observes, with “65,000 apps for the iPhone alone, it’s hard to believe that there aren’t thousands of people who would want to use those apps with a nice big keyboard and screen.”
Of course, to make a docked iPhone or iPod touch truly competitive with the netbook segment, it would require driver tweaking and some re-engineering to support the necessary hardware inputs and outputs. There’s also the issue of what Segan refers to as “the OS problem,” specifically: The iPhone OS as presently configured is not really up to the job of supporting the kind of robust productivity apps that can run on a netbook under Linux, Windows, or OS X.
I’ve long been a fan and admirer of the Apple PowerBook Duo concept from the early to mid ’90s. It combined a subcompact laptop module that could be used as a freestanding notebook, and a Duo Dock with a full-size CRT monitor, a full set contemporary of I/O ports, and internal expansion slots for desktop power with few compromises.
Toward the end of the ’90s, laptop computers became powerful, versatile, and gained improved connectivity and display options. Many of the the Duo’s advantages were negated, but it seems to me quite logical that the PowerBook Duo concept could be successfully updated, using a handheld instead as its “core module.”
Indeed, it’s so logical that it seems a wonder no one has yet acted on the idea. Segan thinks the reason is that Apple and the wireless carriers don’t want it to happen. Presently, folks who have both a smartphone and a netbook need two wireless service subscriptions, whereas our proposed dockable handheld hybrid device would theoretically only require one. As for keyboard-supporting iPhones, he thinks that won’t happen because Apple doesn’t want to erode MacBook sales.
All that sounds a bit conspiratorial, but also lamentably plausible. Even so, look at the issue from the angle of a similar new product category. While Microsoft has a complicated relationship with the netbook phenomenon, and Apple is downright contemptuous, consumers voted with their wallets and made the netbook the hottest-selling category in computers. Now that the dam has burst as it were, Microsoft is playing ball with the netbook-optimized edition of Windows 7.
I think platform convergence and rationalization between the smartphone and netbook spaces could likewise catch the consumer imagination and take on a life of its own. It seems just too good an idea to be able to keep suppressed indefinitely.
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