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One of the only reasons I’ve stuck it out with my MobileMe account, despite numerous quirks, annoyances and outright failures, is push email. For the iPhone to be useful to me as a business device, I need it to keep me up to date on my email in real time (or as close to it as MobileMe’s push can achieve). Contact and calendar syncing are nice, but both can now be done using your Google information if you’d rather not pay the $100 annual MobileMe subscription fee. Gmail push would complete the picture, and it could be on the way.

And by could, I mean it definitely exists, as demonstrated by TechCrunch’s hands-on with the app that makes it possible. Yes, it’s via a third-party app, and there is no official word from either Google or Apple that Gmail push on the iPhone has finally arrived. Not surprising, considering the money Apple stands to lose in MobileMe subscriptions if Gmail, which is not only incredibly popular, but free, manages to replicate the one trick MobileMe still has up its sleeve.

The app, called GPush, is the product of a development company called Tiverias, and it uses Gmail’s IMAP IDLE feature and Apple’s push notifications to deliver near-live updates from your Gmail inbox. All the app itself does is provide a login screen, after which point you never really have to open it again. Once set up, it will display text alerts containing the sender address and subject from each new email you receive. That is, if it’s allowed to.

The question surrounding GPush isn’t whether it can pull off what it claims to be able to. That it can do just fine, as TechCrunch’s tests prove. The question is, will Apple ever allow GPush to exist in a form that’s widely available to all users via the App Store? Cupertino has a vested interest in blocking Gmail push, since some users (like me, for instance) might walk away from MobileMe were it to become available, resulting in an obvious loss in revenue.

If Apple does block the app, regardless of what (if any) excuse it cites as the reason for the rejection, it will cast even more doubt on the already suspect App Store submission review process. Basically, it seems like the only reason to keep IMAP IDLE support out of the built-in Mail app is to block Gmail push, so it wouldn’t surprise me if GPush never sees the light of day. Let’s hope I’m wrong.

Slowly but surely, push notification apps are trickling into the App Store, as you can see from this handy little list by AppAdvice.com. Some of them are less than impressive, since they offer strange niche functions that I could never picture myself actually using. Beejive IM came out last week, though, which has become by far my most-used app since, and now Remember The Milk (Free with RTM Pro account, iTunes link) is available, as of today, with push features.

A to-do app with push might just be the thing I need to get me to buckle down and actually use a to-do app with some kind of consistency. Sure, RTM for the iPhone requires that you have a Pro account with their service, which is a $25-a-year subscription, but I actually already have one from when the app was first released. Yes, I signed up many months ago and haven’t exactly taken great advantage of that subscription since, but version 1.1.0 gives me reason to believe I may actually begin to get my money’s worth.

The problem, for me, with to-do apps (whether they be desktop, web-based, or iPhone apps), is that for them to actually work, you kind of have to check them consistently. Sure, most allow you to send email alerts when a task’s due date is approaching, but my email comes in with such frequency that it’s very easy for a task reminder or two to slip through the cracks as I tackle more urgent messages. Now, RTM for iPhone will send me push notifications in the form of text alerts whenever a task’s due date is approaching, at a time determined by me that I set up via the web through my account settings. Audio alerts are oddly omitted from this version, but developers say that the addition is included in the next update.

Is it worth the $25 price of admission, when there are probably one-time purchase apps with similar features on the way as we speak? That depends on your to-do tasking practices. If, like me, you like the added convenience of having your list accessible from any Internet-connected platform (and offline, too, via Google Gears), then RTM, with its attendant free iPhone app, might be what you’re looking for. You could also hold out for Appigo ToDo’s push features, which are included in an update that’s already been submitted to Apple. Either way, if you’re looking for some way to get things done more efficiently, this implementation of Apple’s push could be the most practical yet.

I’m not going to debate the merits of upgrading with you, since I’m sure you’ve already wrestled with that particular demon yourself, but I did want to take a look at the gaming side of Apple’s new 3GS, and the amazing potential it boasts for bringing cell phone gaming to even more lofty heights. I knew it was better at handling graphics, but just how much better only became really clear yesterday, thanks to a post at Gizmodo looking at how the 3GS handles hardware emulation.

In short, it handles it very well. Much more adeptly than its predecessor, the 3G, in fact. ZodTTD, homebrew coder extraordinaire and jailbreak enthusiast, recently managed to get his Playstation console emulator running on a new 3GS, and the performance gap between it, and the same program running on a 3G, provides a tantalizing hint at what could be coming in the near future for 3GS gaming enthusiasts.

The results are amazing. The 3GS runs PSX game Final Fantasy VII flawlessly, albeit in a tiny space, since the screen is mostly taken up by clunky controls. ZodTTD demos the game in action in the YouTube video included below, so you can see for yourself. Sadly, none of the game’s lavish cutscenes were included, which really would’ve provided an accurate measure of the hardware’s capabilities.

Even without cutscenes, this performance beats the same game running on the same emulator on the iPhone 3G by a wide margin. So far, developers seem reluctant to exclude 3G users by developing games specifically for the 3GS, and instead claim that some games will scale based on your hardware capability. I think it’s only a matter of time, though, before some companies start taking the lead in 3GS exclusive development, a move which Apple will likely want to encourage from a product differentiation standpoint.

Add to better first-party hardware in the 3GS the ability to connect with third-party devices via the dock connector interface and over Bluetooth, and you have a recipe for a great gaming machine that can match, or even exceed, the likes of the PSP and DSi in terms of both core and casual gaming. The oddly themed GameBone Pro appears to be the first such device on the horizon, but I’m sure it won’t be the last. It’s a controller with a built-in battery, microphone and speakers that uses new hardware device access APIs in the 3.0 SDK to control your phone.

It’s a nice start, but as Kotaku points out, companies will have to build support into their apps if they want players to be able to use the device. So before we see a truly useful iPhone controller, industry players will have to agree on a coding specification that third-party hardware makers can then use in all of their devices.

With third-party device access, and much improved graphics capability, Apple has opened the doors for an unrivaled gaming experience on the iPhone. Let’s just hope developers are up to the challenge.

A lot of this will not be news to those of you who’ve either experienced the iPhone OS 3.0 beta first-hand, or who’ve read about it here on TheAppleBlog or elsewhere, but the official announcement of what features will be coming via the final release version of 3.0 (dropping June 17) came today via the WWDC keynote address, so here’s a quick recap and breakdown, in case you’ve forgotten or have been hiding your head in the sand. We’ll also look at the 3G S-only features that are coming with the new handset, which Apple is also releasing next week (June 19).

Cut/Copy/Paste

It’s here, it’s universal, it should work in all apps since it’s built right into the iPhone’s Cocoa Touch controls. This is big news for a lot of people who’ve been waiting for this ever since the release of the original iPhone two years ago, but BlackBerry users are probably snickering at all of us right now. All I know is, thank goodness I can finally text message complicated URLs instead of telling people what keyword to Google and what number link to click on in the results.

Shake to Undo

Maybe it’s the lack of a physical keyboard, but I’m always doing the wrong thing with my iPhone and iPod touch. There used to be no easy way to retrace my steps, but now all it takes is a little wrist action to set things right again. Command + Z is the way of the world, and I predict its presence in iPhone 3.0 will be much appreciated. Now, there’s the little matter of Redo. I humbly propose Spin to Redo. Or blow into the iPhone mic. Both would be very stupid-looking.

Landscape Everywhere

Portraits are nice, but sprawling landscapes are sometimes more pleasing to the eye. With 3.0, Apple has enabled landscape mode for all of its official apps, which is great for heavy Mail and Notes users. Maybe this will act as a cue to Twitter app devs?

MMS Available (Selectively)

Your iPhone is no longer preventing you from having MMS capabilities, though your service provider might. Twenty-nine of Apple’s telco partners will have full MMS support available for iPhone users when OS 3.0 goes live in a week, but some will be left out in the cold, including AT&T users, until a later (summer, in AT&T’s case) date. Here in Canada, we may be slaves to terrible three-year contracts, but at least we’ll have MMS — for a price.

Spotlight

Search your whole phone, not just parts of it. That means music, contacts, email, notes, the works. As someone who’s been using the beta since its release, I can say for sure that this is a great feature. Especially if you’re an app glutton or have a large address book/iTunes library. Just swipe right or double tap from the home screen to access it.

iTunes: Movie/TV Show/Audiobook/iTunes U Direct Downloads

Buy, download, and view all iTunes video content directly on your device, using Wi-Fi or 3G. Not only that, if you like to read with your ears, audiobooks are now also available directly from the iPhone, as is iTunes U content for those students out there. One step closer to cutting the cord. Now where’s that Bluetooth syncing?

Tethering (Also Selective)

Twenty-seven carriers are backing tethering via the iPhone, including Rogers in my homeland. Guess who’s not? I’ll give you a hint: It rhymes with “Haiti and Tea.” Not exactly clear on whether that situation is temporary or not.

HTML 5, HTTP Streaming A/V, Autofill, Javascript Improvements

Safari is getting a whole whack of improvements which should make the iPhone mobile browsing experience much smoother. HTML 5.0 standards support, 3X faster Javascript rendering, intelligent HTTP audio and video streaming that picks bitrate and data quality based on your connection speed, and autofill for forms and logins are all included in the 3.0 update.

Over 30 Languages Supported

Chinese, Hebrew, Arabic, Greek, Korean and Thai are among the new languages supported in 3.0, extending the iPhone’s international appeal.

Parental Controls

Just as suspected, you’ll be able to control iPhone content via a settings pane and age group ratings. Good for parents who are spoiling their kids with iPhones, but don’t want to go so far as to let them ogle bikini babes.

Find My Phone

A “30 Rock” clip featuring Tina Fey as Liz Lemon having lost her iPhone was used to demo the new Find My Phone feature, which has been an option in the beta, but didn’t actually do anything until now. It allows you to track the location of your phone via MobileMe’s web interface, and even send it a message with a phone number for a kind stranger to call if they’re feeling benevolent and want to return your device.

Remote Wipe

If you’re worried that the person who finds your lost phone might not be so benevolent, you can always initiate a remote wipe, which will erase all your data permanently. Nice security feature.

In-App Media Library Access

Get at your iTunes library from within games and other apps. The demo used Gameloft’s Asphalt 5, which now allows you to access your music and playlists via your in-game car’s radio. Pretty cool, and something a lot of games will probably end up taking advantage of. Much cheaper than licensing music for use.

Device Access

Hardware peripherals can now access iPhone software via the dock connector so that third-party companies can develop apps to accompany their iPhone and iPod touch accessories. The tech demo today involved a nifty science experiment, and guitars. Lots of cool stuff possible here, though I predict a lot of buggy stuff coming to market first. Tom Tom showed off a GPS augmentation dock that could be pretty neat with its turn-by-turn software.

Push Notification

Text, audio, and icon badging are all supported as forms of push notification in iPhone OS 3.0. Apple didn’t kid around with the tech demo for this at WWDC, which featured a medical app that can update a doctor in real time of a patient’s status. It rightly awed the crowd.

In-App Purchasing

Let the flood of DLC begin. Level packs, magazine subscriptions, book purchases, cute hats for your in-game avatars, anything you can imagine will be made available by someone. Can’t wait for fart noise add-on packs.

3-Megapixel Autofocus Still/Video Camera (3GS Only)

At least in the controlled environment of the keynote presentation, the new camera looks loads better than the existing 3G’s. Lots of neat “tap to focus” options, better saturation/exposure control, and video capture. Videos can also be instantly edited on the device, as many predicted. The implementation of video functions looks very slick. There is also developer API access to the still and video camera.

Voice Control (3G S Only)

I’m not entirely sure why this is limited to the 3G S, since the iPhone 3G has a mic and software, so it should be able to handle a little voice recognition. I guess it looks cool, though, especially with universal iPod commands (”Play my playlist” and “Play songs like this” to activate Genius) and audio track information just like the iPod Shuffle.

Nike+ Support (3G S Only)

It was supposed to happen, and it did. Not very surprising, but a nice addition. Definitely ups my interest.

Battery Life Improvements (3G S Only)

Nine hours on Wi-Fi, 30 hours audio playback, 10 hours video, 12 hours 2G talk, and five hours 3G. Again, Apple estimates, so likely exaggerated, but should beat the existing iPhone pretty handily. On a more muscular device, too.

Digital Compass (3G S Only)

Just as speculated, the magnetometer made it in. It allows Google Maps to know your orientation, among other things. Developer API access is also included.

It’s a long list, it’s a good list, it’s an incomplete list. iPhone OS 3.0 brings 100+ new features, many of which won’t be immediately apparent. These are the ones that will likely matter to you on a day-to-day basis, and that’s why they’re here. If there’s anything I’ve missed, feel free to comment below.